RaceTrack

Premium Sports Products & Apparel

UAE’s leading provider of high-quality branded sports apparel, footwear, and accessories with over 15 years of industry experience.

Introduction

RACETRACK Group is a leading distributor and retailer of major sports, lifestyle, and motorsport brands across the Middle East.
With a diverse portfolio that includes Nike, Adidas, Puma, Ferrari, Under Armour, and more, we connect global brands with local markets through dedicated retail concepts and a robust distribution network.

Our Brands

Our Identity

01.

Mission

Our mission is to revolutionize the way people look at sports and fitness apparel with novel designs and
trends. We create a unique shopping experience to shoppers with exclusive products and quality service.

02.

Vision

To be a pioneer in sports apparel industry. Delivering beyond expectations, always

03.

Strategy

RACETRACK Group operates through three specialized subsidiaries, each targeting unique retail and distribution opportunities. The strategy focuses on adapting global brands to local markets while leveraging shared infrastructure for efficiency and growth.

04.

Leadership

Guided by a team with 20+ years of industry experience, RACETRACK’s leadership has built strong brand partnerships and secured major regional contracts, positioning the group as a trusted name in sports and lifestyle retail across the GCC.

Wholesale & Retail Concept

Our retail and wholesale concepts serve diverse markets, from premium perfumes to performance-driven sportswear and fitness gear across the UAE.

Perfumes & Cosmetics

Sports & Lifestyle Retail

E-Commerce Expansion(Coming Soon):

We are expanding our reach by developing a dedicated e-commerce platform, designed to bring our premium sports and lifestyle brands closer to consumers across the region. This digital channel enhances our retail and wholesale capabilities, aligning with shifting market trends and customer behaviors.